Understanding the Technical Aspects of Pay Per Head
Sometimes just knowing that something works is good enough as opposed to actually knowing how or why it does. Pay Per Head online bookie software probably falls into that category for the majority of the independent sports bookmakers running and managing a sportsbook with the help of a price per head provider.
None the less, every private bookie should have a working knowledge of some of the more technical aspects of the Pay Per Head sportsbook management solutions used to power an independent sportsbook operating online. Many times these aspects can be incorporated into a sales and marketing pitch when it comes to growing and expanding your overall sports betting customer base. Some of these technical aspects can help you sleep better at night knowing that your PPH service has you covered and a few of these operational issues can mean the difference between success and failure in what can be a very competitive business environment at times.
While it is not all that important to know the interworking nuts and bolts of online bookie software, it is important to know what it can do and what it cannot. A good example of this would triple redundancy across an entire database. Backing up data with redundant operational processes may sound complicated, but it basically means that your PPH service has made the necessary investment to keep your bookie business up and running online 24 hours a day, every single day of the year. Downtime is an independent bookmaker’s worst nightmare, especially if it occurs on a weekend during football season. You never want to put yourself in a
situation where your betting customers turn elsewhere to place their online bets since they could not access their betting account with you.
Another highly important technical aspect of Pay Per Head bookie software is online security. Your customers are counting on you to safeguard their personal information and you in turn are counting on your Pay Per Head site to utilize any number of security measures to ensure that every online transaction is processed in an safe and secure manner. Your ability to guarantee your customers anonymity and the highest level of discretion when it comes to sensitive online information is one of the most important ways that you can legitimize yourself as a private bookie.
The good news in all this is that today’s top Pay Per Head sites working in the Internet sports betting industry already know that they have to make the proper investments in both database redundancy and cyber security when it comes to their operating system and in-house servers as part of the cost of doing business in today’s online world. The ones that try and take shortcuts in these two crucial areas will quickly fail and fade away.
One of the biggest benefits of working with a Pay Per Head site when it comes to taking your bookie business online is fast and easy access to all the betting lines you need, when you need them. Some PPH shops will employ an in-house staff of expert oddsmakers, while some will look to source this out to any number of the top oddsmaking services in the world today. Either way, you always need to have the peace of mind that your betting lines are delivered fast and sharp on a regular basis. There is definitely some technical aspects to line setting, but as long
as you always have the capability to move your own betting lines and change the offerings on your board at a moment’s notice you will be able to stay way ahead of the curve in terms of the daily action coming in.